According to a report from 9to5Google, Google may be preparing to launch a new branding initiative for Chromebooks called “Chromebook X.” The report highlights several code commits that reference the new name, indicating that the branding could be used for laptops that meet specific specifications and offer exclusive features. An unnamed source cited by 9to5Google suggests that the first Chromebook X laptops could be released before the end of the year.
While ChromeOS is widely known for running on affordable laptops used in educational institutions, it has evolved over the years to include higher-end features. These features include support for productivity apps like LumaFusion and the capability to run Linux programs. 9to5Google speculates that the Chromebook X branding could help buyers differentiate between baseline laptops suitable for basic web browsing and office work and more powerful devices like HP’s recent Dragonfly Pro Chromebook.
Chromebook X laptops might feature the branding on their chassis and have a unique boot animation. Internally, they may be required to have a certain amount of RAM, a camera that meets Google’s specifications, and a display that also meets their requirements. Devices equipped with specific Intel and AMD CPUs could be eligible for the Chromebook X branding. The inclusion of Intel N-series chips indicates that Chromebook X devices might be priced between $350 and $500.
In terms of hardware requirements, the Chromebook X standards bear some resemblance to Intel’s Evo standard. However, because Google manages the entire operating system, there are indications that Chromebook X devices could come with exclusive software features. Code commits found by 9to5Google suggest that Chromebook X devices could offer features like wallpapers that change gradually throughout the day, auto-generated captions for video calls, and a built-in portrait blur effect.
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Previously, Google designated certain Chromebooks as “Plus” or “Premium” to inform customers that they offer additional storage, faster performance, and improved multitasking. However, as of the time of writing, these branding labels appear to have disappeared from Google’s device directory in the US. They are still present on Google’s UK site, but it seems that the company is making way for new branding.
A spokesperson for Google did not respond to The Verge’s request for comment on the matter.
In summary, Google is reportedly preparing to launch a new branding initiative for Chromebooks called “Chromebook X.” Code commits and insider sources suggest that Chromebook X laptops will meet specific specifications and offer exclusive features. The new branding could help buyers differentiate between baseline Chromebooks and more powerful devices. Chromebook X devices may also come with unique software features. However, Google has not officially commented on this development yet.
