SoftServe, a leading software development and IT consulting company, has recently announced its ongoing partnership with global mobility leader Valeo. Through this collaboration, the two companies aim to enhance efficiency across various business use cases by utilizing digital twin technology.
The automotive industry faces the constant challenge of reducing product development time in order to meet fast-shifting consumer demand. To address this challenge, SoftServe’s digital twin technology provides accurate digital replicas of Valeo’s extensive line of automotive lighting products. By leveraging NVIDIA Omniverse, a development platform for building and operating metaverse applications, SoftServe has created a proof-of-concept and product demo that showcases photorealistic duplicates of physical lighting products in a virtual space. This allows clients to quickly and efficiently choose, design, and preview lighting systems.
The digital twins built in Omniverse will greatly improve collaboration between Valeo and its clients. Cedric Merlin, Valeo’s Director of Innovation for Visibility Systems, stated, “We are unlocking a new stage in our design process by facilitating at earliest stages the link between technical capabilities and style.” This innovative solution not only speeds up the product design process but also provides Valeo’s automotive clients with more time to explore design styles.
The powerful capabilities of NVIDIA Omniverse enabled SoftServe’s software developers and Valeo’s automotive technology subject matter experts to create faster and more efficient collaborative product design processes. Volodymyr Semenyshyn, President EMEA at SoftServe, expressed excitement about the partnership, stating, “It’s an exciting approach, and we see Valeo leading the automotive industry’s digital transformation as we partner on future projects.”
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SoftServe’s expertise in remote collaboration, on-site quality assurance, and NVIDIA technology played a pivotal role in the development of the platform. Starting as an internal demo, the solution made its public debut in Las Vegas at CES 2023. SoftServe is recognized as an Omniverse consulting authority and has been instrumental in helping clients build Omniverse applications to solve complex business challenges and accelerate digital transformation.
This partnership between SoftServe and Valeo highlights the value of digital twin technology in optimizing business processes in the automotive industry. By leveraging virtual solutions and rapid prototyping, companies like Valeo can significantly decrease time to market and provide their clients with innovative and customizable products.
Looking ahead, SoftServe and Valeo plan to continue their collaboration and work on future projects that will further contribute to the digital transformation of the automotive industry. In September, Valeo will feature the digital twin technology with expanded functionality at IAA Mobility 2023 in Munich, showcasing its potential to a wider audience.
In conclusion, SoftServe’s ongoing partnership with Valeo demonstrates the power of digital twin technology in enhancing efficiency and accelerating product development in the automotive industry. By leveraging NVIDIA Omniverse, SoftServe has successfully created photorealistic duplicates of physical products in a virtual space, allowing for faster and more efficient design processes. This collaboration serves as an example of how technology can drive innovation and transformation in various sectors, including automotive.
