In recent times, it has become increasingly clear that Meta, the parent company of Facebook, has been gradually losing interest in news links and discussions on its platforms. Now, the company has announced that it will remove the dedicated Facebook News tab in the UK, France, and Germany starting from December. This decision comes in contrast to Canada, where Meta has complied with a new law that requires it to pay publishers in the country for news content.
Despite the removal of the dedicated Facebook News section, Meta has assured news organizations that they can still post links, Reels, and other content on Facebook in the UK, France, and Germany. Users in these regions should not face any issues when accessing news content on the platform. Additionally, Meta has stated that it will honor existing Facebook News deals with publishers in these countries but will not renew or establish new partnerships in the future. The company also indicated that it does not expect to develop new Facebook products specifically tailored for news publishers.
According to Meta, the decision to shut down the Facebook News tab in these countries is part of the company’s efforts to allocate resources to services and products that users are more interested in. News content makes up less than three percent of what people see in their Facebook feeds, and Meta claims that users are more engaged with short-form videos, connecting with others, and discovering opportunities, interests, and passions.
However, Meta emphasizes that the closure of the Facebook News tab does not diminish its commitment to ensuring that users have access to reliable information across its platforms. The company maintains its dedication to working with third-party fact-checkers to combat misinformation.
This move by Meta to devalue news content is consistent with its previous actions. Earlier this year, the company transitioned from human curators to relying on algorithms to determine the placement of stories in the News tab. Additionally, when Meta launched its latest platform, Threads, it clearly stated that news content would not be a priority. This is noteworthy considering that the platform was positioned as a direct competitor to X (formerly Twitter), where news and real-time events have been the driving force of discourse for over a decade.
Meta’s decision to completely eliminate news content in Canada has caused significant controversy. Many stakeholders have criticized the company for limiting access to reliable information, particularly during situations like the wildfires that occurred during the summer. Critics argue that Facebook’s absence from the news landscape negatively impacts the dissemination of vital information.
Last week, it was revealed that Meta would need to pay publishers in Canada around $62 million CAD ($45.5 million) per year to comply with the country’s Online News Act if it wanted to continue offering news content on Facebook and Instagram. However, Meta, which generated over five times that amount in revenue per day last year, has not shown any willingness to change its stance on this matter.
In conclusion, Meta’s decision to remove the Facebook News tab in the UK, France, and Germany reflects a broader trend of the company’s diminishing interest in news content across its platforms. This move aligns with previous actions that have shown a shift away from human curation and a reduced emphasis on news. While Meta claims that it remains committed to providing users with access to reliable information, critics argue that the absence of news content on the platform hinders the spread of important and timely information. As the digital landscape continues to evolve, it remains to be seen how Meta’s approach to news will further impact the media landscape and the way users consume information.