Focus Bloc, a vintage photography NFT platform, has announced a new NFT drop featuring 333 photos from the legendary “Movie Star News” collection. This move effectively allows fans to collect legendary movie artifacts and own a piece of cinematic history. The collection, founded by siblings Irving and Paula Klaw in 1938, consists of stills from Hollywood movies that have shaped popular culture for decades. It includes iconic images of celebrities such as Marilyn Monroe, Charlie Chaplin, Audrey Hepburn, and Jack Nicholson, amongst others.
The NFT collection, named “Hollywood: from Golden Age to the First Blockbusters,” is set to launch later this month. To mint an NFT, buyers must first sign up for the whitelist. After registration, each wallet can mint one NFT for 0.5 ETH plus gas fees. Focus Bloc is at the forefront of integrating vintage photography into the Web3 ecosystem, and its upcoming NFT drop is another step forward in this direction.
The success of vintage photography as an NFT asset is mainly due to the provable authenticity provided by blockchain technology. NFT’s verify the ownership and legitimacy of a given photo, providing a level of security previously unavailable. This also enables photographers to create scarcity for their work, choosing edition sizes and creating a level of provenance. In addition, NFTs make it easy to trade, buy, and sell vintage photographs, creating a more fluid market for photography.
This is not the first time that Focus Bloc has ventured into the world of NFTs. Prior to the upcoming launch, the team already launched a successful NFT collection in collaboration with the French-language weekly news magazine, Paris Match. The collection, titled “Focus Bloc – The Iconic Model of the Past,” showcased 120 vintage photos from the famous French photographer, Jean-Claude Deutsch, featuring 23 celebrities, including David Bowie, Brigitte Bardot, Arnold Schwarzenegger, and Michael Jackson. These photos were taken between the 1960s and 1990s, capturing these celebrities at the peak of their fame.
The collection was launched in January and has had a lifetime volume of 31 ETH. The current OpenSea floor sits at 0.7 ETH, with a recent sale of 0.8 ETH in early April. It’s worth noting that only 15 NFTs out of the 120-piece collection are currently listed for sale. Focus Bloc’s success can be attributed to its ability to provide a unique and authenticated platform for vintage photography, highlighting the value that can be created by merging history with the new and innovative world of NFTs.
The upcoming drop is an exciting addition to the world of NFTs, offering a glimpse into the glamorous world of Hollywood’s past. The collection’s value lies in its ability to harness the allure and prestige of classic Hollywood and transform it into a tangible investment. The NFTs not only give people a chance to own a piece of cinematic history but also offer an opportunity to become part of the exciting and innovative world of crypto collectibles.
Overall, Focus Bloc’s emphasis on vintage photography in the NFT space is a unique and refreshing approach that brings a touch of nostalgia to the world of digital collectibles. By enabling collectors to own a piece of memory and history, NFTs are changing the way we think about value and ownership, bringing a new level of excitement to the world of photography and collectibles. We look forward to seeing the continued success of Focus Bloc and its contribution to the growing world of NFTs.
