According to a recent report by Autocar, the Lamborghini Urus will undergo a transformation in the coming years. The popular SUV will lose its non-electrified V-8 powertrain in 2024 and become a plug-in hybrid. Then, in 2029, it will go fully electric.
The CEO of Lamborghini, Stephan Winkelmann, confirmed in an interview with Autocar that a plug-in hybrid version of the Urus will be launched next year. This hybrid variant will retain the current twin-turbo 4.0-liter V-8 engine but will incorporate electric assist. The addition of electric power will make this hybrid Urus the most powerful version to date, surpassing the current lineup’s output of 657 horsepower.
The Urus, which was introduced in 2018 as a 2019 model, has become Lamborghini’s best-selling model. It received an update last year, which included the introduction of the Urus S variant and the sportier Urus Performante. These updates have helped maintain the Urus’s popularity and appeal in the SUV market.
In addition to the plug-in hybrid Urus, Lamborghini has plans for an all-electric version of the SUV. However, this electric Urus will not be the first electric vehicle from the brand. Lamborghini plans to launch a 2+2 grand tourer in 2028, which will be their first fully electric vehicle. The electric Urus will follow this grand tourer as Lamborghini’s second EV. The brand aims to achieve a range of 300 miles for the electric Urus and ensure a comfortable rear seat for passengers.
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As the brand transitions to electric powertrains, Lamborghini intends to utilize these powertrains primarily for its more luxurious models. They will only produce electric supercars if regulations require them to do so. This strategy allows Lamborghini to maintain the level of performance and luxury their customers expect while also meeting environmental and regulatory standards.
During the transition period, Lamborghini will introduce additional variants of the Aventador-replacing Revuelto and also a replacement for the Huracán sports car. To accommodate these new models, Lamborghini will reconfigure its factory in Sant’Agata Bolognese, Italy. The Revuelto and Huracán replacement will share an assembly line, marking the first time that two Lamborghini models will be built on the same line.
Overall, the future of the Lamborghini Urus looks promising. The introduction of a plug-in hybrid variant next year will offer customers a more environmentally friendly option without compromising on performance. And with plans for a fully electric version in 2029, Lamborghini is embracing the shifting automotive landscape and ensuring that their iconic vehicles remain relevant and exciting for years to come.
