Nissan is ramping up its efforts in the electric vehicle (EV) market, with plans to release 19 new EV models by 2030. As part of this initiative, the company has unveiled its latest concept car, the Hyper Urban, which will be formally introduced at the 2023 Tokyo Auto Show on October 25. The Hyper Urban is the first of four concepts that will be showcased in Tokyo, offering a glimpse into the future design and technologies expected in Nissan’s upcoming production EVs.
Unlike Nissan’s previous concepts, the Hyper Urban boasts a fresh and distinctive design language. Nissan aims to create EVs that not only have a positive impact on the environment but also possess style and deliver an enjoyable driving experience. The Hyper Urban concept exemplifies this with its unique proportions, graphics reminiscent of the Ariya electric compact crossover, and attention-grabbing vertically opening doors inspired by Lamborghini supercars.
While the exterior design is attention-catching, Nissan also prioritizes creating a comfortable and relaxing interior space. The Hyper Urban’s cabin features a lounge-like atmosphere, enhanced by a colorful dash inspired by kaleidoscopic triangles. The aim is to provide a space that is both visually stimulating and calming for passengers.
Although technical specifications for the Hyper Urban have not been released, Nissan has confirmed that the vehicle will have bidirectional charging capabilities. This means the EV can not only be charged but can also function as an energy storage system for homes. By taking advantage of off-peak electricity rates or using solar power, the Hyper Urban can charge its batteries, store excess energy, and then release it during peak times when electricity rates are higher. This feature showcases Nissan’s commitment to sustainable energy use and demonstrates that EVs can contribute to a more efficient electrical grid.
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Sustainability is a key aspect of the Hyper Urban’s design philosophy. Nissan aims to ensure that the vehicle remains up-to-date and relevant for many years to come through regular hardware and software updates. For instance, the dash can be easily replaced to accommodate the latest infotainment or user interface technologies. By offering this flexibility, Nissan aims to extend the lifespan of its EVs and minimize electronic waste.
Nissan has not provided specific details about its future EV lineup, but it is expected that the company will focus on introducing a range of crossovers to the U.S. market. Sedans may also be included in the lineup, catering to a diverse range of customer preferences. In addition to these models, there are rumors that Nissan is considering developing an electric pickup truck specifically for the U.S. market. With its commitment to electrification, Nissan is poised to make a significant impact in the EV market in the coming years.
In summary, Nissan’s Hyper Urban concept represents the company’s commitment to electrification and its ambitious plans to introduce 19 new EV models by 2030. The crossover concept showcases Nissan’s evolving design language for its upcoming production EVs while emphasizing sustainability and bidirectional charging capabilities. With a focus on creating a relaxing and customizable interior, Nissan aims to deliver both style and functionality in its future EV lineup. As the company expands its EV portfolio, crossovers, sedans, and possibly an electric pickup truck may be on the horizon. With its innovative approach and dedication to sustainability, Nissan aims to make a lasting impact in the world of electric vehicles.
