Paramount+ has announced that it will launch its streaming service in Japan on December 1 through a partnership with local operators J:COM and Wowow. J:COM is one of Japan’s largest cable television operators and broadband internet providers, while Wowow is the leading premium pay channel in the market. This follows Paramount+’s previous launches in South Korea with TVing and in Australia through a partnership.
As part of the deal, subscribers of J:COM and Wowow will have access to Paramount+ originals such as “Tulsa King,” “Mayor of Kingstown,” and “Star Trek: Strange New Worlds.” The streaming service will also offer a wide range of titles from Paramount’s extensive library of films and TV series, including “Mission: Impossible,” “Bumblebee,” “G.I. Joe,” “CSI: Crime Scene Investigation,” “NCIS,” “SpongeBob SquarePants,” “South Park,” “Dexter,” “Ray Donovan,” and the MTV Video Music Awards Japan.
Marco Nobili, Executive Vice President and International General Manager of Paramount+ International, expressed the significance of the launch in Japan, stating, “With the launch of Paramount+ in Japan, we are now delivering hours of popular films and series to fans in all key streaming markets worldwide. It is an important milestone for us and a critical step for the future of our streaming business.”
This partnership is an extension of the existing relationships between Paramount Global and J:COM and Wowow. J:COM has long been licensing content from Paramount, including MTV and various movies and dramas. Wowow, Japan’s top movie channel for over two decades, has also been a consistent buyer of Paramount’s titles.
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Yoichi Iwaki, President and Representative Director of J:COM, expressed his enthusiasm about the partnership, saying, “We are pleased to bring Paramount’s diverse content to the people of Japan through this new partnership. In particular, the group’s drama series like ‘NCIS’ and ‘CSI’ are highly acclaimed by our customers, and we will deliver attractive content, including Paramount+ original productions through J:COM Stream.”
Similarly, Akira Tanaka, President and CEO of Wowow, expressed his excitement about the collaboration and the opportunity to offer a large volume of content from Paramount+. He also expressed a desire for further collaborations with both companies in the future, leveraging their content for various new initiatives.
The launch of Paramount+ in Japan marks another step in the expansion of the streaming service’s global reach. With its vast library of films, TV series, and original productions, Paramount+ aims to provide compelling content to subscribers in key streaming markets worldwide. By partnering with local operators like J:COM and Wowow, Paramount is able to tap into existing relationships and deliver its content directly to Japanese audiences.
The streaming market in Japan has been growing steadily in recent years, with increasing competition among local and international players. With the addition of Paramount+ to the market, Japanese viewers will have access to a wider range of content, including popular titles and original productions. This launch further expands the choices available to consumers and contributes to the overall growth and development of the streaming industry in Japan.
Overall, the launch of Paramount+ in Japan through partnerships with J:COM and Wowow is an exciting development for both the streaming service and Japanese audiences. It brings a wealth of popular films, TV series, and original productions to subscribers, providing them with a diverse range of content to enjoy. This expansion also reflects the growing importance of the Japanese market in the global streaming landscape and sets the stage for further collaborations and initiatives in the future.
