Polestar has followed in the footsteps of its parent company, Volvo, by adopting Tesla’s charging technology. The electric vehicle-focused brand confirmed that it will use Tesla’s NACS connector in North America, enabling Polestar drivers to access Tesla’s extensive Supercharger network. This move is expected to greatly increase the uptake of electric vehicles in North America, as it will provide Polestar owners with access to over 12,000 charge points across the region.
The decision to switch to Tesla’s charging technology poses a challenge for Polestar’s lineup expansion plans. The Polestar 3 SUV and Polestar 4 SUV coupe, expected to be released in 2024, may have as little as one year of CCS-native charging before transitioning to Tesla’s NACS connector. On the other hand, the Polestar 5 grand tourer and Polestar 6 roadster, set to be launched later, will come equipped with the NACS connector from the outset. Prospective Polestar buyers will have to weigh the convenience of getting an electric vehicle early against the need for an adapter to use the CCS stations.
The motivation behind this switch is similar to that of Volvo. By adopting Tesla’s charging technology, Polestar drivers will gain access to Tesla’s larger and more reliable Supercharger network in North America. This will provide them with a significantly higher number of charging stations, enabling them to complete long-distance trips with ease. Polestar chief Thomas Ingenlath believes that this access to the Supercharger network will significantly boost the adoption of electric vehicles in the region.
Polestar is not the only automaker to recognize the advantages of Tesla’s charging technology. Ford, GM, Rivian, Hyundai, and Stellantis have also committed to using Tesla’s tech in North America, with some evaluating the potential switch. However, for Polestar, this decision holds more significance due to its reputation as one of Tesla’s closest competitors. The Polestar 2, in particular, is often regarded as a viable alternative to Tesla’s Model 3. While it may not be a complete surrender to Tesla, this move acknowledges the major advantage that access to the Supercharger network provides and how it influences customer preferences.
As Polestar continues to expand its lineup and solidify its position in the electric vehicle market, the adoption of Tesla’s charging technology serves as a strategic move to attract more consumers. By offering access to Tesla’s extensive network, Polestar aims to address one of the common concerns among potential electric vehicle owners – access to reliable and widespread charging infrastructure. This will undoubtedly make Polestar vehicles more appealing to a wider range of customers, particularly those who frequently embark on long-distance journeys.
In conclusion, Polestar’s adoption of Tesla’s charging technology in North America demonstrates the brand’s commitment to providing an excellent charging experience for its customers. By joining other automakers in utilizing Tesla’s NACS connector, Polestar aims to leverage the advantages of the Supercharger network and attract more buyers to the electric vehicle market. With this move, Polestar hopes to solidify its position as a strong competitor in the electric vehicle space and encourage the adoption of sustainable transportation solutions.