Subaru is currently considering its options for an alternative to the popular WRX, and one possibility is the WRX by Prodrive. This upgraded performance version of the current model is designed for track days and performance driving. The WRX STI used to be the edgier alternative at Subaru dealerships, but Subaru announced in March 2022 that it would not be bringing back the STI in the same form. However, Subaru hinted that the STI may make a comeback with electrification, as seen in the fully electric Solterra STI concept shown last year.
The WRX by Prodrive, as I recently experienced at the UK’s Millbrook Proving Ground, demonstrates how Subaru can still cater to loyal enthusiasts despite a changing landscape. This unique WRX was created by Prodrive, a UK firm known for its tuning and motorsports support. Prodrive is also responsible for the exclusive $600,000 Prodrive P25 supercar, which I had the opportunity to test drive at one of Millbrook’s handling courses.
One of the standout features of the WRX by Prodrive is its body-colored wheel arches, which replace the stock car’s black ones. This addresses a pet peeve with the current WRX and gives the car a more distinct appearance. The wheel arch extensions also add width to the car, making it look even more aggressive. Additionally, the car features a rear wing similar to the one on the Prodrive P25, as well as P255/35R19 Bridgestone Potenza Sport tires.
Prodrive has remapped the engine management of the WRX, resulting in a power increase of about 30 hp compared to the standard model. This brings the total power output to just over 300 hp. While it’s difficult to feel the difference on the relatively tight road course, the engine feels robust and flexible in the midrange revs.
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Another noticeable difference in the WRX by Prodrive is its upgraded Sparco SPX front seats. These seats provide better support during cornering, as the car corners flatter and at higher speeds. Prodrive has also made improvements to the suspension, anti-roll bars, dampers, springs, and brakes. The upgraded braking system includes 6-piston calipers in the front and 4-piston calipers in the back, providing increased stopping power.
Despite the upgrades, the WRX by Prodrive maintains its accessibility and does not sacrifice the car’s capabilities. It harkens back to the best STI models, such as the 2008-2010 model, by unlocking new potential. The simplicity of the package and upgrades sets it apart from the previous STI models, which often featured numerous tuning changes and upgrades. While it may not have all the bells and whistles of the STI, the WRX by Prodrive offers a better driving experience for those who just want an improved WRX.
It is unclear whether Subaru or Prodrive will sell the WRX by Prodrive as a package or a standalone car, and pricing has not been mentioned. However, both companies emphasize that this upgrade represents a smart and relatively affordable set of accessories and improvements built on top of the stock Subaru WRX. Considering that Subaru of America invited me to test drive the WRX by Prodrive, and that it is built on a U.S.-spec left-hand-drive car, it’s safe to assume that both companies are interested in bringing it to market.
