Tesla has recently reintroduced Standard Range versions of its Model S and Model X, offering lower range figures and lower base prices compared to existing models. The new Standard Range Model S starts at $78,490 before destination, which is $10,000 less than the next grade model. This unnamed trim level now serves as the middle-tier option between the Standard Range and the high-performance Model S Plaid, which starts at $108,490. Similarly, the Model X Standard Range starts at $88,490, $10,000 less than the mid-tier model and the Model X Plaid, which both start at $98,490 and $108,490, respectively.
In terms of range, the Model S Standard Range has an estimated range of 320 miles, which is 85 miles less than the next grade model. The Model X Standard Range, on the other hand, is estimated to have a range of 269 miles, a 79-mile decrease from the next grade model. Both versions feature dual-motor all-wheel-drive powertrains. However, their 0-60 mph acceleration is slightly slower than the mid-tier models, with the Model S Standard Range achieving it in 3.7 seconds and the Model X Standard Range in 4.4 seconds.
The Model S and Model X are among the oldest models in Tesla’s lineup. Over the years, Tesla has made several changes to the S and X lineups, adjusting their range and pricing. Standard Range versions of these models were previously available but were discontinued in 2019. It is unclear whether the range reduction in the new versions is achieved through software limitations or by using a smaller battery pack.
This year, Tesla has implemented multiple price cuts across its lineup. In January, the company reduced prices by up to 20% in response to increasing competition. Subsequently, in March and April, Tesla further lowered the prices of the Model S and Model X. These price reductions aim to make Tesla vehicles more affordable and accessible to a wider range of customers.
In addition to the price cuts mentioned above, Tesla has recently reduced the prices of its Model Y in China. The move comes as Tesla faces tougher competition from local automakers in the Chinese market. As reported by Automotive News, certain versions of the Model Y now have prices up to 4.5% lower in China. This adjustment is a strategic response to the increasing competition and allows Tesla to maintain its competitiveness in the Chinese EV market.
Tesla’s continual price adjustments reflect the company’s commitment to making electric vehicles more affordable and accelerating the transition to sustainable transportation. By offering lower-priced variants with slightly reduced range and performance, Tesla aims to attract a broader customer base and cater to different budget levels. These pricing changes also reflect Tesla’s ability to optimize its production processes and scale up its manufacturing capabilities, resulting in cost savings that can be passed on to customers.
Overall, the reintroduction of Standard Range versions of the Model S and Model X with lower range figures and reduced prices demonstrates Tesla’s ongoing efforts to make electric vehicles more accessible to a wider audience. With its focus on innovation, technology, and sustainability, Tesla remains at the forefront of the EV market, driving the industry towards a greener and more sustainable future.