Addressing the difficult climate of the animation industry, Women in Animation (WIA), a nonprofit organization, is introducing a series of programs called “Animating Resilience: Surviving and Thriving in an Uncertain Industry.” These programs aim to provide strategies for adaptation, achieving success, and promoting well-being among animation professionals. In addition, WIA is expanding its online career resource center to include new information for unemployed members, educational videos, and a recruiter directory.
In a letter sent to its members, WIA president Marge Dean highlighted the concerning statistics regarding unemployment within the Los Angeles animation workforce. She acknowledged estimations that suggest up to 30 percent of animation professionals in the city are currently unemployed. Dean stated that the industry experienced drastic cuts in projects from major streamers even before the writers and actors went on strike. Productions were abruptly halted, and entire animation divisions were eliminated. One such example is Netflix Animation, which faced layoffs, management reorganization, and the cancellation of projects like Meghan Markle’s “Pearl.”
Dean discussed the impact of streamers and new players within the animation business, which she described as “tumultuous.” She explained that the explosion of production was so significant that a crash was inevitable, leading to the current course correction. Simultaneously, Dean noted that there has been an attack on diversity, equity, and inclusion (DEI) work at all levels of government. She emphasized the importance of protecting these efforts and requiring all employers to value DEI as central to collective success. Dean highlighted the significance of organizations like WIA and Black N’ Animated, stating that they are necessary in advocating for diversity and inclusion. She stressed that a diverse and inclusive workforce benefits everyone and is crucial for the survival of creativity and storytelling.
The WIA president expressed concern for the newest members of the animation community and older veterans who have rightfully earned higher salaries. Additionally, she mentioned the challenges faced by individuals returning to the workforce, particularly mothers and caregivers. Dean urged support for working people as they fight for fair participation in the benefits of their work. She emphasized that this struggle for equity spans across identities and that pay equity and job access are key issues within the labor movement. Dean noted that the animation industry may not have hit rock bottom yet, but anticipated an increase in the number of shows being greenlit and job opportunities opening up, leading to a healthier work environment. However, she cautioned that it may never return to the pre-pandemic state and that the upcoming months will be challenging.
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Dean acknowledged the time it will take to resume production once agreements are settled, and actors and writers return to work. She emphasized the importance of survival until the corner is turned and encouraged everyone to find ways to navigate through these difficult times.
In summary, Women in Animation is taking proactive steps to address the current challenges faced by professionals in the animation industry. The organization is launching programs to foster resilience, expand its online career resource center, and provide support to unemployed members. WIA’s president emphasized the importance of diversity, equity, and inclusion work, and the need to protect and advance these efforts. While acknowledging the challenges ahead, Dean expressed hope for the industry’s recovery and urged animation professionals to find ways to weather the storm until conditions improve.
