Microsoft is known for its innovative collaborations with Xbox, and its latest collaboration is definitely the most unique yet. In a partnership with Paramount, Microsoft is promoting the upcoming Teenage Mutant Ninja Turtles: Mutant Mayhem movie by giving away a limited batch of pizza-scented Xbox controllers. That’s right, now you can enjoy the aroma of cheese and pepperoni while you play your favorite games, even if you have leftover pizza sitting in your fridge.
The pizza-scented Xbox controllers come in four variants, each reflecting the style of one of the four turtles: Donatello, Leonardo, Michelangelo, and Raphael. While these controllers feature a built-in scent diffuser, they are otherwise standard Xbox controllers with the added TMNT design. So, you won’t have any advantages over your friends in games like Shredder’s Revenge, except for looking and smelling the part of a true TMNT fan.
Unfortunately, these gamepads are not available for purchase. Instead, Xbox Game Pass followers on Twitter have the chance to win one of these unique controllers. All you need to do is retweet a post from Xbox Game Pass by August 13th. However, if you can’t wait to get your hands on a pizza-scented controller, you can visit Microsoft’s Experience Center on New York’s Fifth Avenue for a special promo event on August 2nd. But let’s be honest, ordering a pizza and enjoying it between gaming sessions might be a more satisfying experience.
It’s clear that this collaboration is a marketing ploy to generate buzz for the Teenage Mutant Ninja Turtles movie, much like the TMNT-themed Xbox Series X giveaway Microsoft organized two years ago. While you might be helping Paramount more than yourself, there’s still something fun about owning a pizza-scented controller. Unlike the Krispy Kreme Xbox donut, which was a limited-edition promotional item, these controllers will be something you can show off to your friends for weeks to come.
Microsoft has a long history of these novelty collaborations. In the past, they have partnered with various brands to create unique Xbox consoles and accessories. One of the most notable collaborations was the TMNT-themed Xbox Series X giveaway. This limited-edition console featured custom artwork inspired by the Teenage Mutant Ninja Turtles and was a favorite among fans of both Xbox and the beloved cartoon franchise.
The pizza scent is not the first time Microsoft has incorporated sensory elements into their gaming accessories. In the past, they have created consoles and controllers with custom designs and sounds, aiming to enhance the gaming experience and immerse players in the world of their favorite games. From limited-edition Halo-themed consoles to Gears of War-inspired controllers, Microsoft continues to push the boundaries of gaming accessories.
While some might see these collaborations as mere marketing tactics, they do bring a sense of excitement and novelty to the gaming community. Fans of the Teenage Mutant Ninja Turtles, in particular, will surely appreciate the opportunity to play their favorite games with a controller that captures the essence of the iconic pizza-loving heroes.
In conclusion, Microsoft’s collaboration with Paramount to create pizza-scented Xbox controllers is a unique and fun way to promote the Teenage Mutant Ninja Turtles: Mutant Mayhem movie. While these controllers are not available for purchase, fans have the chance to win one through Xbox Game Pass on Twitter. Whether you’re a die-hard TMNT fan or just someone who enjoys a good slice of pizza, owning a pizza-scented controller will undoubtedly add a touch of novelty to your gaming experience. So, get ready to embrace the cheesy and pepperoni goodness while slaying villains in the virtual world of the Teenage Mutant Ninja Turtles.
