Kim Kardashian’s Skims brand has become a popular go-to for stylish underpinnings, loungewear, and accessories that cater to the modern pop culture zeitgeist. Known for her ability to tap into current trends and connect with high-profile individuals, Kardashian has once again made headlines with her latest Holiday Shop campaign featuring none other than Kansas City Chiefs quarterback Patrick Mahomes and his wife Brittany.
The Mahomes family, which includes their two-year-old son Sterling and 11-month-old son Patrick “Bronze,” is featured in Skims’ gift-ready holiday collection, which includes a range of cozy and stylish pieces for the entire family, including pets. From sweaters and robes to matching pajama onesies and satin PJ sets, the Holiday Shop offers a variety of festive options for the holiday season.
One of the standout features of the Skims Holiday Shop is the inclusion of items from the brand’s Cozy, Unisex Fleece, and Logo Plush Pointelle collections. These collections offer a range of stylish and comfortable pieces in solid hues and buffalo plaid check prints, catering to the entire family’s holiday wardrobe needs. There are also gift ideas from Skims’ Cotto Rib line, including jersey T-shirts, tank tops, bralettes, boxer briefs, and thong underwear in festive colorways.
Brittany Mahomes has expressed her excitement for the collaboration with Skims, stating that she and her family had a great time shooting for the brand and are looking forward to incorporating Skims’ pieces into their holiday celebrations and beyond. The family’s participation in the Holiday Shop campaign adds a touch of star power and excitement to the collection, further cementing Skims’ position as a fashion-forward and family-friendly brand.
The Skims Holiday Shop campaign comes on the heels of several successful launches for the brand, including the Nipple Bra, a collaboration with Swarovski, and its first-ever menswear collection. With a focus on inclusivity, comfort, and style, Skims has continued to solidify its place as a trendsetting and innovative brand that resonates with a diverse audience.
Some of the standout pieces from Skims’ holiday collection include the Cozy Knit Unisex Pullover Sweater, Plush Bunny Slipper, Men’s Stretch T-Shirts, Knit Straight Neck Bralette, Logo Plush Pontelle Baby Onesie, Cozy Fleece Slippers, Cozy Knit Pet Sweater, Soft Lounge Sleep Set, Fleece Kids Sleep Set, Lace Cami and Tap Short Set, and Hotel Shine Long Sleeve Button Up Sleep Set.
By featuring high-profile figures like the Mahomes family in its campaign, Skims continues to push the boundaries of traditional fashion marketing and promote inclusivity and representation. With its wide range of offerings and commitment to quality, comfort, and style, the brand has solidified its position as a leader in the fashion and loungewear industry. As the holiday season approaches, the Skims Holiday Shop provides an opportunity for individuals and families to celebrate in style and comfort, embodying the brand’s ethos of inclusivity, warmth, and luxury.
